Target competes with Amazon each year by running a big sale at the exact same time as Prime Day — here's what to expect from Target Deal Days in 2020

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  • Target is bringing its Deal Days sales event back on October 13 and 14 to compete with Amazon's Prime Day deals.
  • The deals will run the entirety of the two-day event, though realistically, stock for the most popular items will likely run out before the event ends.
  • Target will also offer contactless Drive Up, Order Pickup, and same-day delivery with Shipt during the event. 
  • For even more potential savings, Target RedCard holders will get an extra 5% off purchases.
  • We will be updating this post regularly with new deals once Target's Deal Days event begins.

With the official announcement of Amazon Prime Day 2020, other retailers, including Walmart and now Target, are showing up with competing sitewide sales that will take place at the same time. 

Just like last year's sale, Target's Deal Days event will run on the same dates as Amazon's Prime Day. 

Below, we answer your questions about the sale and share the best deals we saw during last year's event as a preview of what to expect.  

What is Target Deal Days?

Target's sale, aptly named Deal Days, offers major savings on hundreds of thousands of products. Target-exclusive brands also see discounts. This year's sale focuses on holiday deals and prices. The deals are available online, so shoppers won't have to brave the typical shopping holiday crowds of past years.

When is Target Deal Days?

This year, the event will take place on October 13 and 14, the same dates as Amazon Prime Day 2020 and Walmart's Big Save Event. Target has also announced season-long savings, starring weeklong discounts and daily digital deals beginning November 1. 

Can anyone shop Deal Days?

Yes, the sale is available for anyone to shop, no membership required. Discounts are available to all shoppers, though Target RedCard holders get an extra 5% off purchases.

How do I prepare for Deal Days?

If you know what you're looking for, keeping an eye on Target's website is a great way to see early-bird deals as they arrive. Additionally, enrolling in the company's free loyalty program, Target Circle, is a great way to find exclusive deals and net extra savings. 

What deals are available during Deal Days?

While no deals have been released yet, you'll be able to find plenty of discounts on products across all categories including tech, fashion, beauty, household essentials, and more. Last year, we saw deals on popular brands like KitchenAid and Samsung, plus Target's own in-house labels. Many products had prices even lower than those found on Amazon for Prime Day. 

Last year, we combed through all the Target Deals Day deals so we could share the best ones with our readers. We even compared the discounts to those offered on Amazon for Prime Day. While we can't be sure what you'll find this year, we have a feeling you can expect similar savings to come. Below is a sampling of what we found across all categories last year.

Tech deals

Shop all Target tech deals

Last year's deals:

  • Google Nest Learning Thermostat, $189 (originally $249) [You saved $60] Compared to $229.82 at Amazon
  • Roku Express Streaming Player, $24.99 (originally $29.99) [You saved $5] Compared to $24 at Amazon
  • Roku Ultra Streaming Player, $69.99 (originally $99.99) [You saved $30] Compared to $103.94 at Amazon

Kitchen deals

Shop all Target kitchen deals

Last year's deals:

    • OXO Pressure Cooker Steamer, $11.24 (originally $14.99) [You saved $3.75] Compared to $11.24 at Amazon
    • Select by Calphalon 12-inch Ceramic Round Griddle Pan, $19.59 (originally $27.99) [You saved $8.40] Compared to $43.99 at Amazon
    • Ninja Foodi TenderCrisp Pressure Cooker, $199.99 (originally $229.99) [You saved $30] Compared to $149.99 at Amazon
    • Instant Pot Duo Eight-Quart Pressure Cooker, $69.95 (originally $129.95) [You saved $60] Compared to $139.95 at Amazon
    • Nespresso Vertuo Plus Coffee and Espresso Machine by De'Longhi, $125.30 (originally $179) [You saved $53.70] Compared to $206.48 at Amazon


    Vacuum deals

    Shop all Target vacuum deals

    Last year's deals:

    • Hoover Wind Tunnel 2 Upright Vacuum, $99.99 (originally $149.99) [You saved $50] Compared to $99.99 at Amazon
    • Dyson V7 Motorhead Cordless Vacuum, $249.99 (originally $299.99) [You saved $50] Compared to $299.99 at Amazon
    • Ecovacs Deebot N79W Multi-Surface Robotic Vacuum, $179.99 (originally $249.99) [You saved $70] Compared to $195.99 at Amazon
    • iRobot Roomba 960 WiFi Connected Robot Vacuum, $599.99 (originally $649.99) [You saved $50] Compared to $597 at Amazon


    Home deals

    Shop all Target home deals

    Last year's deals:

    • Skyline Furniture Axel Upholstered Border Bed, $501.19 (originally $715.99) [You saved $214.80]
    • Made by Design Contour Memory Foam Pillow, $12.50 (originally $25) [You saved $12.50]
    • Opalhouse Textured Dot Fringed Shower Curtain, $17.49 (originally $24.99) [You saved $7.50]

    Health and beauty deals

    Shop all Target health and beauty deals

    Last year's deals:

    • Vital Proteins Collagen Beauty Greens Powder, $17.49 (originally $24.99) [You saved $7.50] Compared to $41.75 at Amazon
    • Everlywell Food Sensitivity Test, $119.99(originally $159.99) [You saved $40] Compared to $109.99 at Amazon
    • Revlon Salon One-Step Dryer, $43.19 (originally $53.99) [You saved $10.80] Compared to $34.55 at Amazon

    Household essentials

    Shop all Target household essential deals

    Last year's deals:

    • Tide Pods Laundry Detergent 96-Count, $21.99 (originally $24.99) [You saved $3] Compared to $21.44 at Amazon
    • Reynolds Wrap Heavy Duty Aluminum Foil, $3.99 (originally $4.79) [You save $0.80]


    Shop all Target clothing deals

    Last year's deals:

    • Goodfellow & Co. Slim Fit Selvedge Denim, $19.99 (originally $39.99) [You saved $20]
    • C9 Champion Tech T-Shirt, $10 (originally $12.99) [You saved $2.99]
    • Cat & Jack Uniform Short Sleeve Polo, $2.80 (originally $4) [You saved $1.20]
    • Who What Wear Button Sleeveless Top, $17.49 (originally $24.99) [You saved $7.50]

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    Disclosure: This post is brought to you by the Insider Reviews team. We highlight products and services you might find interesting. If you buy them, we get a small share of the revenue from the sale from our commerce partners. We frequently receive products free of charge from manufacturers to test. This does not drive our decision as to whether or not a product is featured or recommended. We operate independently from our advertising sales team. We welcome your feedback. Email us at [email protected]

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